Israel is losing the PR war so badly that even evangelical support is eroding

An apologia and PR primer for those who defend Israel's "right" to slaughter, oppress and abuse the Palestinian people:

 Israel is losing the PR war so badly that even evangelical support is eroding
BRIAN SCHRAUGER  Jun. 15, 2009    Jerusalem Post  

The war that Israel keeps losing is the war of world  opinion, the war for individual hearts and minds. Consider recent stumbles.

Israel's military campaign in Gaza should have been named "8,000 is enough!" This would have communicated a determination to stop the barrage of missiles from Hamas, using surgical precision to destroy its arsenal, but destroying all of it, not just a part. Enough was enough: 8,000 missiles launched on the nation's civilian population would no longer be tolerated.

Unfortunately the operation was dubbed, "Cast Lead." The resulting image in the English-speaking world was not helpful. Lead is a soft metal associated with poison. The implication, then, was an unprofessional plan with ambivalent determination, biased motives and toxic methods.

Which is exactly how governments and media judge "the Gaza war." Israel and her defenders respond by arguing, "Israel has the right to defend herself." This is true, but flawed. Why? Limiting Israel's self-defense to a right makes it an option. Little wonder, then, that Israel's enemies portray her as a ruthless bully. In the matter of Gaza, for example, she could have chosen to refrain.

In fact, Israel has more than a right to defend her citizens and existence. Along with every sovereign state, she has a mandate ..........

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